About the Avon Breast Cancer Crusade

Working to help people, regardless of their ability to pay, get the breast cancer care they need.

For 25 years, the Avon Breast Cancer Crusade has been working to improve breast cancer outcomes and reduce disparities in survival rates.

Our strategic grant making reflects:

  • a holistic and place-based approach in high-need areas throughout the U.S.;
  • a commitment to enabling access to medical advances and support services for breast cancer patients, particularly those from vulnerable populations; and
  • a commitment to investing in research on the prevention, diagnostics, and treatment of breast cancer.

In total, Avon and the Foundation have contributed more than $800 million to breast cancer programs around the world.


The Challenge

Every two minutes, someone is diagnosed with invasive breast cancer. This year alone, more than 230,000 women and 2,100 men will hear the words, “you have breast cancer.”

If breast cancer is found early, it can often be effectively treated. For many in the U.S., high-quality screening and treatment is available. But this is not always the case for everyone.

In many communities, awareness of breast cancer and access to medical care is limited. A breast cancer diagnosis may mean making difficult choices about basic needs like covering rent and buying food versus paying the mountain of bills for medications, chemotherapy, physician visits.

Unacceptable racial disparities in breast cancer outcomes persist – in the U.S., a Black woman is 43% more likely to die from this disease than a White woman*.

Currently, there are no known cures for advanced stage breast cancer that has moved to another part of the body such as the brain, liver, lungs or bones, which is referred to as metastatic breast cancer. Each day, metastatic breast cancer takes 110 of our mothers, grandmothers, sisters, cousins and best friends.

*Hunt BR, Hurlbert MS. Black:white disparities in breast cancer mortality in the 50 largest cities in the United States, 2005-2014. Cancer Epidemiology. 2016 Dec; 45: 169-173.

How We’re Helping

Everything we do is motivated by our vision to improve breast cancer outcomes and reduce disparities in survival rates across the country, specifically for vulnerable populations and those in areas of high-need.

We are committed to increasing access to screening, diagnostics, treatment and support services for underserved patients.

We believe in health equity and believe that all individuals should have timely access to affordable, high-quality breast health care when they need it.

We invest in research into the prevention, diagnostics and treatment of breast cancer so that individuals living with the disease have as many options as possible, and so that generations to come know how to tackle this disease.

Our grant programs aim to eliminate the obstacles individuals face throughout their breast cancer journey, and support comprehensive support programs to eliminate unnecessary suffering.


Integrative medicine offers relief and comfort to metastatic breast cancer patients - Metastatic breast cancer (MBC) patients face unique challenges including uncomfortable side-effects from their treatments. For over 25 years, Charlotte Maxwell Clinic, located in Oakland, California, has been working to heal the side-effects of underserved women with metastatic breast cancer through integrative medicine techniques. Charlotte Maxwell Clinic receives Safety Net support from the Avon Breast Cancer […]